French fashion designer to the stars Isabel Marant released her budget conscious collection today at H&M. Prices range from $24.95 to $300. As you can imagine there was complete chaos at H&M as soon as the store opened to the public. Not only was the store chaotic but the H&M website went down just minutes after the line was launched. So what’s all the fuss for Isabel Marant H&M?
Milla Jovovich, ambassador for Isabel Marant H&M, explained to ABC’s Deborah Roberts that Marant’s pieces are effortless yet very fashionable making them highly coveted pieces to have in one’s wardrobe. “It’s all about just looking cool and being able to wear it during the day, go out to dinner in the same outfit, and just feel like you didn’t hardly do anything. But at the same time you look amazing,” stated Jovovich.
As for the budget conscious, we took to twitter to see what they had to say about Isabel Marant H&M Collection.
Unfortunately it seems H&M was not prepared to handle such high traffic in the stores and especially online. What do you think of Isabel Marant’s H&M collection? Were you able to snag one of her pieces? Or were you like the hundreds of others who ended up being disappointed? Let us know in the comments below.