President Barack Obama held an extremely important White House news conference this week before a bunch of national security advisers about how to proceed against Islamic State militants in the Middle East.
However, it wasn’t his statements on foreign policy that made news.
It was, as it turns out, the president’s sartorial choice that afternoon which stole the spotlight and grabbed the most headlines.
Donned in a crisp summer tan suit, while Obama discussed U.S. strategy in Iraq – where ISIS is increasingly expanding its self-declared caliphate – this is what Twitter was talking about:
Obama vows to defeat whoever made him wear this suit. pic.twitter.com/zoqj7OVFRe— Josh Barro (@jbarro) August 28, 2014
President Obama is here to sell you tornado insurance pic.twitter.com/RYeWlKAm79— Jared Keller (@jaredbkeller) August 28, 2014
I'm sorry but you can't declare war in a suit like that.— Damian Paletta (@damianpaletta) August 28, 2014
Someone even made a parody Twitter account named Obama's Tan Suit (@BarackTanSuit).
LET'S GET #ObamaTanSuit TRENDING! WHO WOULD YOU LIKE TO SEE IN A TAN SUIT NEXT?— Obama's Tan Suit (@BarackTanSuit) August 29, 2014
More than 4,000 tweets were posted about Obama's suit during the press conference, according to social search and analytics company Topsy.
Over 1,000 tweets about Obama's suit, passes House lawsuit against White House for most "Obama suit" tweets in a day pic.twitter.com/GjBPnwJtsG— Kia Makarechi (@Kia_Mak) August 28, 2014
Obama has previously stated that he does not pay attention to fashion because he has much more important things to do. He has also said that he wears "only gray or blue suits."
"You'll see I wear only grey or blue suits," he told Michael Lewis in a Vanity Fair piece two years ago.
"I’m trying to pare down decisions. I don't want to make decisions about what I'm eating or wearing. Because I have too many other decisions to make."
Although there were a lot of interesting reactions on Twitter, the best Obama Tan Suit tweet award goes to Congress's elder statesmen John Dingell.
I see no problem with the suit. pic.twitter.com/ZFFt75FedU— John Dingell (@john_dingell) August 28, 2014