The Ice Bucket Challenge Or Why The Internet Rocks!

Sameera Ehteram
With so many people, including celebrities, undertaking the Ice Bucket Challenge to raise awareness for ALS, it's Charlie Sheen’s attempt that really makes sense out of it all.

The Ice Bucket Challenge has been a rising trend creating awareness of amyotrophic lateral sclerosis, or "Lou Gehrig's disease," a progressive neurodegenerative disease that affects nerve cells in the brain and the spinal cord.

Countless people have been posting videos of dousing themselves with buckets of ice cold water to raise awareness about the disease online.

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The ALS Ice Bucket Challenge involves people videotaping themselves dumping a bucket of ice water on their heads, posting the video online and then nominating three others to do the same within 24 hours. If those challenged don't take up the challenge, they're supposed to donate at least $100 to the association.

But when it came to Charlie Sheen, instead of the drenching himself with ice water he showered himself with $10,000 in cash, which he said he would donate to the ALS foundation.

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"Let's face it. Ice is gonna melt, but this money is actually going to help people," Sheen said in his video. 

He then challenged "Two and a Half Men"'s Jon Cryer, Chuck Lorre and Ashton Kutcher to do the same.

Sheen has the right idea, and he’s not the only one. The Ice Bucket Challenge has actually not only raised people’s awareness about the disease, but raised donations like never before. The challenge has so far raised $15.6 million in donations for the ALS Association in the past three weeks alone.

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Thankfully, something good is actually coming out of the challenge. It goes to show that all online activities aren’t arm-chair activism, but if planned and carried on properly, can end in a positive result.