Pasta maker Barilla’s President Guido Barilla is in trouble over his anti-gay comments. Instead of putting the pasta in hot water, many across the globe are thinking of doing the same with Guido Barilla.. Well, they don’t really have to bother he has done a pretty good job of it himself.
The Italian pasta maker says that he wouldn't feature same-sex couples in his company's commercials because he prefers the "traditional" family. He may be very sure of his stance as far as LGBT are concerned, but apparently he has no sense of survival. His homophobic comments might just be the start of his demise. Guido Barilla’s stance reminds one that of Chick-Fil-A whose President staunchly opposes same-sex marriage and said that he supported the Biblical definition of marriage as being between a man and a woman not between gay couples. This is also in conjunction to the stance of bar owners from around the world, who have stopped serving Russian vodka in protest of the country's anti-gay laws
Even though Guido Barilla defended his statement and said he respected gays and gay marriage, he is not getting forgiveness any time soon.
He released a statement saying, "I apologize if my words have generated controversy or misunderstanding, or if they hurt someone's sensitivity," he said. "I have the utmost respect for anyone, without distinction of any kind. I have the utmost respect for gay people and for everyone's right to express themselves. I've also said -- and I would like to reiterate -- that I respect gay marriages. In its advertising, Barilla represents the family -- because it's what welcomes everyone."
Apparently this doesn’t quite cut it for a lot of people out there, especially the LGBT advocacy groups.
Barilla’s initial statement was, “I would never do (a commercial) with a homosexual family, not for lack of respect but because we don't agree with them. Ours is a classic family where the woman plays a fundamental role."
As far as homosexuals and their feelings on the matter are concerned, Barilla’s stance was that if they "like our pasta and our advertising, they'll eat our pasta, if they don't like it then they will not eat it and they will eat another brand." Little does he know that people have already taken him on his word:
Won't be buying Barilla pasta again. They've underestimated the queer and queer friendly pasta market. http://t.co/Y4hC0THbQN— Memorious (@memoriousmag) September 27, 2013
chick-fil-a bigotry was difficult to handle because they make one heck of a chicken sandwich but barilla your pasta is replaceable goodbye— christine teigen (@chrissyteigen) September 26, 2013
Wait a minute, Barilla is actually *instructing* gay people to go eat another brand? What is this, an auto-boycott? http://t.co/fxVZIOBo60— Amanda Katz (@katzish) September 26, 2013
Barilla pasta is no longer bought or served in this house. #boycottbarilla— Sophia Petrillo (@Sophia_Robot) September 27, 2013