It's come to this: Starbucks in the Washington D.C. area are weighing in on the fiscal cliff with a simple message: Come Together. Starbucks employees often write the names of their patrons on coffee cups to specify which drink is theirs (wouldn't want to confuse your pumpkin spice latte for my gingerbread frappuccinatte), and are now writing "Come together," on their cups in the hopes of nudging lawmakers on both sides to reach a deal on the impending "fiscal cliff." Starbucks published a short feel-good message on its website, explaining the idea:
Rather than be bystanders, we have an opportunity—and I believe a responsibility—to use our company’s scale for good by sending a respectful and optimistic message to our elected officials to come together and reach common ground on [the fiscal cliff and national debt].
Starbucks' "Come Together" message is well placed. Given how things are going, Congress will need its share of Starbucks runs for venti lattes before a deal is reached.