A Day In The Life Of A Domestic Violence Victim -- Through Her Eyes

by
PaulMilo
Using wearable technology and a jarring storytelling style, an ad makes a powerful statement about the pervasiveness of domestic violence.

The cold, hard numbers are disturbing enough: according to the National Coalition Against Domestic Violence, about a quarter of all American women will be victims of non-lethal abuse sometime in their lives -- about 1.3 million annually. An ad recently aired in the UK, however, seeks to go beyond the facts and figures with a true-to-life dramatization of what it's like to live in fear of one's spouse or romantic partner. Brace yourself for the horrific conclusion.

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