J.Crew is selling T-shirts for boys that say, “I am a feminist too,” and some right-wing customers of the company say the initiative couldn't be more off-putting.
Many of them criticized the company for selling shirts with political messages to kids. Others were angry that the company was assigning political ideologies to children. A few had no idea what feminism meant, prompting them to accuse J.Crew of subscribing to an array of odd ideologies.
Y'all... don't make your children pawns in your political game. It ain't cute. I work in politics and my almost 5 yr old doesn't even know what I do or who the president is. All she knows is that I talk to her "uncle @benshapiro." https://t.co/1OGOdyutjW— Elisha (@ElishaKrauss) May 30, 2018
Absolutely spot on perfect! Politicizing children robs them of their childhood, and should be considered a genuine form of child abuse. Let them be kids, not tiny mouthpieces for also over-politicized adults.— Brian (@IronCladBears) May 30, 2018
If the kids want to rock it, whatever. If the parents make them rock it, that's a problem.— Robert Prose (@EpicRob420) May 31, 2018
Could've just made the shirt say EQUALITY. That way it wouldn't have to associate itself with the negative aspects of extreme feminism. But then again feminism has always confused me ?? I think feminism has a bad rep these days is why people are so raged— Fisto Roboto (@cybernetic_cat) May 31, 2018
what the hell. WHAT THE HELL. That's like forcing your kid to follow your bizarre political beliefs when they don't know what it even means. You're putting words in their mouth and speaking for them. No, wait, that's EXACTLY what those shirts are doing. stop now— TSwany (@Real_TSwany) May 31, 2018
Thankfully, some social media users got the idea and were outraged that people were upset to begin with.
Why is this even an issue? A feminist is someone who thinks women deserve equal rights. Men can be feminists. Men SHOULD be feminists. If I had a son, I’d be raising him to be a feminist.— Covfefe the Paladin (@CovfefePal) May 30, 2018
The shirts cost $29.50, and J.Crew will be donating 10 percent of the retail price of every shirt sold to the United Nations organization Girl Up, which uses the money to support girls in developing countries.
Perhaps right-leaning fans of the brand will do well to remember that they can’t try to force their opinion on a privately-run business.
Instead of wasting so much time complaining about how the company runs its business, they might want to consider focusing on fixing their own political brand first — just a thought.
Banner/Thumbnail Credits: Reuters/Carlo Allegri