Canada, Please Stop Telling America It’s ‘Great’

A Toronto-based creative agency launched a social media campaign to raise American spirits in light of the messy presidential election they face.

With the presidential election just around the corner, things are starting to get pretty hairy in the United States with the prospect of a Donald Trump presidency.

In the nick of time, some Canadians decided to let their southern neighbors know that they don't need to "Make America Great Again" by giving them a little pat on the back just before the election.

YouTube screengrab, The Garden North America

YouTube screengrab, The Garden North America

Enter the social media campaign, “Tell America It’s Great.” The movement was brought to life by Toronto creative agency Garden Collective, according to The New York Times.

On the campaign’s website, it reads:

"Seems America could use some cheering up right about now. As their closest friends and neighbors, we thought we should take a minute to help remind them that no matter how bad things might seem at the moment, there are lots of reasons why we think they’re still pretty great."

The accompanying YouTube video is spliced with Canadians sharing thoughts about what they imagine to be “great” about America, which could be pretty uplifting at face value. Yet, for some jaded American souls, the campaign is a sore reminder of how un-great the U.S. actually is.

YouTube screengrab, The Garden North America

YouTube screengrab, The Garden North America

Some of the underhanded comments in the campaign's video don’t exactly hit home.

For example, one person said, “We know you’ve got some really big decisions to make, but as you’re thinking about your future, we just want you to know that you guys are great.”

Another comment, “We’re just up here in Canada talking about how great you guys are down there,” just sounds like a lie.

Americans have a lot of political concerns to deal with apart from deciding who will be the next president.

From a broken social justice system, to police brutality, to racist school teachers, to domestic terrorism, these homegrown issues offer Americans daily reminders that they should in fact elect a real president. Or, at least someone who is most likely to make changes for the better, rather than act as a puppet-like demagogue.

In this sense, the entire “Tell America It’s Great” movement comes across a little irksome, not to mention belittling.

Besides, Hillary Clinton is heavily favored to win the electoral college, so America probably doesn’t need to be told it’s wonderful anyhow, thank you very much.  

Banner photo: Reuters

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